KwikFrame
Brand • Design • Social Media • Web
KWIKFRAME, a revolutionary non-brick building system designed for unstable soil conditions and hurricane disasters, had a rich history dating back to its commercial use in 1970 and the establishment of its first plant in South Africa in 1981. Despite its proven track record and global presence in 28 countries, KWIKFRAME recognised the need to refresh its brand identity and establish a modern online presence to better showcase its innovative product.
Shaping the Future
Or primary task was to revitalise KWIKFRAME’s brand identity and create a new website that accurately portrayed its innovative building system. Additionally, the project involved developing various marketing materials, including banners, car wraps, and other collateral, to promote KWIKFRAME’s offerings and enhance brand visibility.
Laying the Foundation
Our approach commenced with an in-depth analysis of KWIKFRAME’s existing brand identity and market positioning. Leveraging insights from its extensive legacy and global footprint, we formulated a revitalised brand identity that encapsulated KWIKFRAME’s pioneering spirit and unwavering commitment to excellence.
The development of the new website was a collaborative endeavour, prioritising a user-friendly interface that showcased KWIKFRAME’s unique features and advantages. Incorporating contemporary design elements and intuitive navigation, we ensured an immersive and informative browsing experience for visitors.
Simultaneously, we started the creation of impactful marketing materials to complement KWIKFRAME’s refreshed brand identity and propel brand awareness forward. Banners, car wraps, and other collateral were meticulously crafted to captivate attention and effectively communicate KWIKFRAME’s value proposition.
Building Success
Our efforts yielded a rejuvenated brand identity and a sleek, contemporary website that effectively showcased KWIKFRAME’s innovative building system to a global audience. The developed marketing materials played a pivotal role in enhancing brand visibility and generating interest in KWIKFRAME’s offerings.
Armed with its revitalised brand identity and enhanced online presence, KWIKFRAME was poised for continued growth and expansion into new markets. The project successfully realised its objectives, leaving KWIKFRAME with a strengthened brand presence and heightened market visibility.
